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Maier Museum of Art Address Book
Randolp-Macon Women's College

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This book was made for a college museum in Virginia. They were faced with the problem of a minimal printing of either a Book of Days or an Address Book as being beyond their sales expectations in a reasonable amount of time. We were able to split the print run into both a Book of Days and an Address Book that look like totally different books. This was achieved by using a second cover layout and printing the text pages in the other format. Yet the image pages came in the same position in both books and all else was the same as having a printing of one title. Yes,  there was a small additional cost for this, but the museum now had 2 totally different looking books for different purposes and able to sell them faster with some people taking both books.

If you are faced with a similar problem, contact us and see if we can come up with a creative solution for you.

 
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